Market2win Games Archives

September Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for September is Robin Mar, owner of Eleven Solutions Ltd.

Robin achieved this by playing the online Market2win Game and guiding his virtual company to a superb market success.   In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Robin was very glad he signed up to one of our games: “It was a great experience for me playing the Market2win games.  Although I was already aware of the main principles of market strategy, we can all do with more practice.  It helped me to apply the theory in a realistic way and beat some other online players along the way!  It was enjoyable and a great way of building practical commercial leadership skills.”

“This was a short game played over just one afternoon” says Edmund, MD of Market2win. “Therefore, for Robin to do so well is a testament to how quickly he got to grips with the case and his very real competitors. Well done!”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

July Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for July is Kaouther Kooli, Assistant Professor at the University of Tunis, Tunisia.

Kaouther achieved this by playing the online Market2win Game and guiding her virtual company to a superb market victory beating the other companies to the top position. In doing so, she demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Kaouther was very glad she signed up to one of our games: “What I liked about the game was  the competition and seeing the results at the end of each period. That pushed me to do more and to keep on trying to catch competitors on their segments and to strengthen my position on my own segments. The value proposition (as much as other information about the product, profitability etc) of the company and its competitors was very clear and taught me valuable information about analysing competitors and their profitabilities.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

June Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for June is Delianne Meenhorst, a European Marketing Manager from London, England.

Delianne achieved this by playing the online Market2win Game and guiding her virtual company to a superb market victory beating four other companies to the top position. In doing so, she demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Delianne was very glad she signed up to one of our games: “The game was very beneficial in improving my understanding of strategic marketing and its key tools.  It really boosted my confidence in dealing with strategic marketing issues.  It was also great to meet other strategic marketing professionals and get to know them through the game.”

Edmund Bradford, the Game Master for this game added, “This was a particularly challenging game with a large virtual team to lead.  Delianne did very well in developing a superior strategy and ensuring the team worked to that strategy when making their own decisions.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

May Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for May is Lindy Harper, an e-Commerce Marketing Manager from Belfast, Northern Ireland.

Lindy achieved this by playing the online Market2win Game and guiding her virtual company to a superb market victory beating four other companies to the top position. In doing so, she demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Lindy was very glad she signed up to one of our games: “I love strategy games and I think bringing in colleagues to make the experience come to life was really good and a way of meeting new friends.  I was checking our performance by five past nine most days and enjoyed the expectation and excitement of seeing how we performed against the competition.  The game did make me think about my own company which was extremely helpful and I’m sure I will use some of the tools provided in the future.”

Edmund Bradford, the Game Master for this game added, “This was a particularly challenging game with a large virtual team to lead.  Lindy did very well in motivating the team and sharing the workload around the team so the whole team was participating as a powerful united force.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

April Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for April is Pliny Soocoormanee, a Project Worker at the University of Wolverhampton, England.

Pliny achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, she demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Pliny was very glad he signed up to one of our games: ”The simulator gives an amazing opportunity to bring marketing theories alive and the interaction between players makes the learning experience even more interesting.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

The Big Marketing Game

To help get ready for a major sporting summer, Market2win, The Oxford College of Marketing and the Chartered Institute of Marketing have teamed up to run a special Big Marketing Game. We aim to give as many people as possible the opportunity to develop their strategic marketing skills – a vital requirement for business leadership.

The prizes:

  • The captain of the winning team will get a FREE year of CAM studying membership from CAM Digital Qualifications (see http://www.camfoundation.com/) and become a Market2win Game Master
  • All players in the winning team will get a personal certificate signed by Professor Malcolm McDonald (see http://www.market2win.com/directors.php) as permanent proof of their success and a great differentiator for their CV
  • The captain of the second placed team will get £50.00 of book vouchers from the Chartered Institute of Marketing (see http://www.cim.co.uk/shop/home.aspx)

Everyone who plays the game will get vital experience in learning and practicing the skills necessary for strategic leadership.   The Market2win Game is used with senior leaders in corporations as well as some of the top business schools in the UK.

The game will run from the 4th -  21st May 2010. 

Because it all happens online you can login at anytime, anywhere to fit around your existing commitments. There is no minimum time requirement.  The more time you put in, the better your chances of winning!

Please note, you will be working in teams and will be required to share your email address with your other team players so that you can coordinate your strategic thinking and decision-making.  The players in each team will choose their captain.  This is a great way to network with top business professionals and many of our players are senior marketing executives with over 10 years of experience in business.

To register, simply click on one of the “Buy Now” buttons at the bottom of the Play page (http://www.market2win.com/play.php)

Cardiff Marketing Competition

Earlier this month we used the Market2win Simulator to run an intensive competition with MBA students at Cardiff Business School.  We had a lot of fun together and received some fabulous feedback from the students.  See some of the feedback here on YouTube: http://www.youtube.com/user/EDatM2W?feature=mhw4

York Young Leaders Challenge

This month we used the Market2win Simulator to run two competitions at The York School of Management (TYMS), part of the University of York.  We had a great time together which you can read about here: http://www.york.ac.uk/management/news-and-events/news/young_leaders/

March Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for March is Edward Fletcher, a student of Accountancy, Business Finance and Management at York University’s School of Management.

Edward achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Edward was very glad he signed up to one of our games, “I very much enjoyed taking part in the Market2win competition.  I took the role of team leader and through our victory feel that I have developed great business acumen.  This award will be fantastic for my C.V.”

Jocelyn Hayes, who is a Teaching Fellow at York and helped to organize the competition added, “I feel the students got a great deal out of the  experience and were very involved and engaged.  They also had the opportunity to absorb many theoretical models and actually put their ideas and knowledge into practice in a fun yet fairly demanding way. The students  were certainly challenged in a different way and in a way which has really complemented their studies. It has been a quality experience for them and is undoubtedly due to the expertise and excellence of the software provided.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

March Strategic Marketing Games

IMPORTANT UPDATE: THESE GAMES ARE NOW FULLY BOOKED.  LOOK OUT FOR OTHER GAMES STARTING SOON.

We will be offering the following Strategic Marketing Games in March 2010.

  1. a daily game running for one week from Monday 22nd  March to Monday 29th March. This game will require you to go online for about an hour a day (excluding weekends) and is suitable if you wish to concentrate your learning in a short period.
  2. A weekly game running for five weeks from Friday 19th March to Friday 23rd April.  This game will require you to go online for about 1-2 hours per week and is suitable if you need more flexibility on when to go online or more time to consider your moves.

You can choose when to go online and how much time you spend on the game.  Obviously, the more time you put in, the better your chances of beating your fellow players!

To book onto a game go to our Play page at:
http://www.market2win.com/play.php

If you have any questions, please Contact Us at:
(http://www.market2win.com/contactus.php)

We look forward to seeing you game-side!

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