The Big Marketing Game

To help get ready for a major sporting summer, Market2win, The Oxford College of Marketing and the Chartered Institute of Marketing have teamed up to run a special Big Marketing Game. We aim to give as many people as possible the opportunity to develop their strategic marketing skills – a vital requirement for business leadership.

The prizes:

  • The captain of the winning team will get a FREE year of CAM studying membership from CAM Digital Qualifications (see http://www.camfoundation.com/) and become a Market2win Game Master
  • All players in the winning team will get a personal certificate signed by Professor Malcolm McDonald (see http://www.market2win.com/directors.php) as permanent proof of their success and a great differentiator for their CV
  • The captain of the second placed team will get £50.00 of book vouchers from the Chartered Institute of Marketing (see http://www.cim.co.uk/shop/home.aspx)

Everyone who plays the game will get vital experience in learning and practicing the skills necessary for strategic leadership.   The Market2win Game is used with senior leaders in corporations as well as some of the top business schools in the UK.

The game will run from the 4th –  21st May 2010. 

Because it all happens online you can login at anytime, anywhere to fit around your existing commitments. There is no minimum time requirement.  The more time you put in, the better your chances of winning!

Please note, you will be working in teams and will be required to share your email address with your other team players so that you can coordinate your strategic thinking and decision-making.  The players in each team will choose their captain.  This is a great way to network with top business professionals and many of our players are senior marketing executives with over 10 years of experience in business.

To register, simply click on one of the “Buy Now” buttons at the bottom of the Play page (http://www.market2win.com/play.php)

Cardiff Marketing Competition

Earlier this month we used the Market2win Simulator to run an intensive competition with MBA students at Cardiff Business School.  We had a lot of fun together and received some fabulous feedback from the students.  See some of the feedback here on YouTube: http://www.youtube.com/user/EDatM2W?feature=mhw4

York Young Leaders Challenge

This month we used the Market2win Simulator to run two competitions at The York School of Management (TYMS), part of the University of York.  We had a great time together which you can read about here: http://www.york.ac.uk/management/news-and-events/news/young_leaders/

March Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for March is Edward Fletcher, a student of Accountancy, Business Finance and Management at York University’s School of Management.

Edward achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Edward was very glad he signed up to one of our games, “I very much enjoyed taking part in the Market2win competition.  I took the role of team leader and through our victory feel that I have developed great business acumen.  This award will be fantastic for my C.V.”

Jocelyn Hayes, who is a Teaching Fellow at York and helped to organize the competition added, “I feel the students got a great deal out of the  experience and were very involved and engaged.  They also had the opportunity to absorb many theoretical models and actually put their ideas and knowledge into practice in a fun yet fairly demanding way. The students  were certainly challenged in a different way and in a way which has really complemented their studies. It has been a quality experience for them and is undoubtedly due to the expertise and excellence of the software provided.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

March Strategic Marketing Games

IMPORTANT UPDATE: THESE GAMES ARE NOW FULLY BOOKED.  LOOK OUT FOR OTHER GAMES STARTING SOON.

We will be offering the following Strategic Marketing Games in March 2010.

  1. a daily game running for one week from Monday 22nd  March to Monday 29th March. This game will require you to go online for about an hour a day (excluding weekends) and is suitable if you wish to concentrate your learning in a short period.
  2. A weekly game running for five weeks from Friday 19th March to Friday 23rd April.  This game will require you to go online for about 1-2 hours per week and is suitable if you need more flexibility on when to go online or more time to consider your moves.

You can choose when to go online and how much time you spend on the game.  Obviously, the more time you put in, the better your chances of beating your fellow players!

To book onto a game go to our Play page at:
http://www.market2win.com/play.php

If you have any questions, please Contact Us at:
(http://www.market2win.com/contactus.php)

We look forward to seeing you game-side!

February Strategic Marketer of the Month

We are delighted to announce that the Strategic Marketer of the Month for February is Kevin Ball, a Special Markets Manager at STL Distribution, based in the UK.

Kevin achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Kevin was very glad he signed up to one of our games, “The Market2win game is an excellent tool for testing and developing your marketing abilities at strategic level. Having only recently gained the CIM Postgraduate Diploma via distance learning from the Oxford College of Marketing, it helped me use my new skills in a highly competitive market and boosted my confidence from achieving a winning position. It was simply brilliant!”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

January Strategic Marketer of the Month

We are delighted to announce the Strategic Marketer of the Month is Hussam Asmar, a Marketing Manager at LaFarge, based in Jordan.

Hussam achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.

Hussam was very glad he signed up to one of our January games, “Playing the game was a good experience for me and would be the same for any strategic marketer or market strategy student. Comparing it to other simulation games I did during my studies and training, I believe the Market2win game is much more strategic and more customer oriented than similar games which are more sales oriented in nature. This game makes the player feel the importance of both long-term and short-term decisions and focuses more on value propositions to customers.”

Do you want to develop your strategic leadership skills by playing against other real people from around the world – and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php

February Strategy Games

We will be running three online market strategy games in February.  There will be two daily games and one weekly game. 

  • Daily game 1: Monday 1st Feb to Friday 5th Feb
  • Daily game 2: Thursday 11th Feb to Monday 15th Feb
  • Weekly game: Monday 1st Feb to Friday 26th Feb

The daily games will require you to go online for about an hour a day.  The weekly game will require you to go online for 1-2 hours a week.  You can choose when to go online and how much time you spend on the game.  Obviously, the more time you put in, the better your chances of beating your fellow players!

To book onto a game go to our Play page:
http://www.market2win.com/play.php

If you have any questions, please use our Contact Us page
(http://www.market2win.com/contactus.php)

We look forward to seeing you game-side!

Christmas Shutdown

Market2win will be closed for Christmas from Thursday 24th December 2009 and will re-open on Monday 4th January 2010.

Merry Christmas everyone and our best wishes for a terrific 2010!

The Market2win Team.

In 2010 we will be running a number of online games to find the top Strategic Marketers each month!

There will be two games running in January 2010.

The first game will start on Friday 8th Jan and run for eight weeks until Friday 5th March.   In this game players will need to devote about 1-2 hours each week to the game.  This is suitable for extremely busy people who are not able to devote 1-2 hours a day over several days or want  the time to reflect and think about their gameplay decisions.

The second game will start on Monday 11th Jan and run for eight working days until Wednesday 20th Jan.  In this game, players will need to devote about 1-2 hours a day to the game.  This is suitable for people who wish to accelerate their learning and who can go online each day for several consecutive days (excluding the weekend).

If you have not already done so, please go to our Play page (http://www.market2win.com/play.php) and click a Paypal option to join one of the games above.  When you pay, add a comment confirming which game you prefer to join. 

We look forward to seeing you game-side!

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