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Books
Strategic Marketing books:
Products from Amazon.co.uk
Marketing Navigation
Price:
£34.99
-20%
Marketing Plans: How to prepare them, how to profit from them
Price:
£31.09
Was:
£38.99
Marketing Value Metrics: A New Metrics Model to Measure Marketing Effectiveness: Written by Malcolm McDonald, 2014 Edition, (2nd Edition) Publisher: Kogan Page [Paperback]
Price:
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Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
Price:
£19.99
Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
Price:
£19.98
-30%
Marketing Plans: A Complete Guide in Pictures
Price:
£11.84
Was:
£16.99
Creating Powerful Brands by de Chernatony, Leslie, McDonald, Malcolm, Wallace, Elaine Published by A Butterworth-Heinemann Title (2010)
Price:
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Key Account Management books:
Products from Amazon.co.uk
Malcolm McDonald on Key Account Management
Price:
£19.98
-18%
Key Account Management: The Definitive Guide
Price:
£29.43
Was:
£35.99
Key Account Management: Learning from supplier and customer perspectives (Chartered Institute of Marketing)
Price:
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Key Account Plans
Price:
£110.00
Key Customers: How to Manage Them Profitably (CIM Professional Development)
Price:
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